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Innovationen schaffen Jobs! Liebe Spirofrogger , wir ihr alle wisst ist der globale Wettbewerb um Marktpositionen, Jobs und Ideen im vollen Gange.
Deutschland hat im Globalen Wirtschaftsleben nur noch Chancen wirtschaftlich zu bestehen, wenn wir uns den Themen Innovation, Technologie und Innovationsmanagement widmen. – Denn über Bevölkerungswachstum schaffen wir es nicht mehr, das wurde in den 70 ´er und 80 ´er – Jahren versäumt :-)
Die RWTH Aachen ist führend in Deutschland wenn es um Open Innovation und Co-Creation geht. Siehe auch folgenden Blog
Aus diesem Grunde möchte ich gerne auf zwei Aktivitäten des Lehrstuhls für BWL, insb. Technologie und Innovationsmanagement an der RWTH Aachen hinweisen, die mir gerade zugetragen worden sind, und die wir Euch nicht vorenthalten wollen. (1) Marktstudie Open Innovation
Welches ist der beste externe Dienstleister für ein Open-Innovation-Projekt? Welcher Intermediär oder Berater hat besondere Kompetenzen in Bezug auf eine bestimmte OI-Methode? Wie stellt sich ein typisches OI-Projekt dar?
Diesen und weiteren Fragen sind wir in unserer aktuellen Studie zum Markt für Open Innovation nachgegangen:
K. Diener & F. Piller: „The Market for Open Innovation — A study comparing the offerings, methods, and competences of intermediaries, consultancies, and brokers for open innovation“, in engl. Sprache, 2010, EUR795,-.
Zum ersten Mal weltweit stellt diese Studie die verschiedenen Plattformen, Intermediäre und Dienstleitster für Open Innovation und Customer-Co-Creation gegenüber und analysiert die angebotenen Methoden wie Crowdsourcing, die Lead-User-Methode, Netnography, Ideenwettbewerbe, oder „broadcast search“.
Die Studie vergleicht die Angebote von 43 Open-Innovation-Plattformen bzw. -Beratern und basiert auf gut 100 Interviews, Umfrageergebnissen und einer Selbstauskunft der befragten Anbieter, ergänzt um umfangreiches Sekundärmaterial. Im Anhang der Studie wird jeder Intermediär in einer Profilblatt vergleichend vorgestellt.
Ein ausführlicher Überblick und die Möglichkeit zur Bestellung ist hier: http://study.open-innovation.com . Oder laden Sie sich gleich einen 40-seitigen Auszug runter (pdf): http://tinyurl.com/yjr7eoa
(2) Mitwirkung am RWTH-Innovationsmonitor
Mit dem Innovationsmonitor der RWTH Aachen wollen wir wirkungsvolle Managementpraktiken zur Steigerung des Innovationserfolgs von Unternehmen identifizieren.
Speziell untersuchen wir in diesem Jahr, wie Unternehmen vom Wissensaustausch mit externen Akteuren profitieren können und welche internen Fähigkeiten, Prozessen und Verfahren diese „Open Innovation“ unterstützen.
Zur Teilnahme an diesem durch die DFG und das BMWi geförderte Projekt bitten wir Sie um ca. 25-30 min Ihrer Zeit, um einen Online-Fragebogen zu Ihrem Unternehmen auszufüllen.
Auf Wunsch erhalten Sie nach Abschluss der Studie dann einen individuellen Benchmarking-Bericht, der für Ihr Unternehmen Erfolgspotenziale für das Innovationsmanagement aufzeigt.
Für mehr Informationen und die Teilnahme klicken Sie bitte hier: http://www.unipark.de/uc/RWTH-TIM/17af/
Das ist doch mal interessant, Ich würde mich freuen, wenn Ihr bei der Umfrage mitmacht, oder Euch den Report herunladen würdet. Ist sehr spannend zu lesen.
Weitere Projekte und Forschungsergebnisse des Lehrstuhls RWTH-TIM findet man unter:
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Und hier noch ein EVENT Tipp für das “ The MIT Smart Customization Seminar :
A MIT Executive Event. Meet the business leaders in mass customization, personalization, and customer co-creation. MIT Media Lab, May 20-21, 2010 . More info and registration at http://scg.mit.edu
So und jetzt wünschen wir Euch allen FROHE OSTERN :-)